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Are we in the Era of the Supermarket Own-Brand?
 

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Are we in the Era of the Supermarket Own-Brand?

The own-brand, or private label, is currently experiencing significant growth, especially since the beginning of this decade. Many grocery and FMCG retailers now have extensive ranges of own-brand product, competing with household names in almost every category...

Keith Monaghan

Keith Monaghan

July 1, 2025

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